Jacqueline Williams

User Experience Designer


Wildfire News


Fitness Program Planner


Product Insurance Microservices

project list

Wildfire News Responsive Product

BC Wildfire Service

04/2022 - Present

Geo-spatial responsive product that provides details and locations of wildfires, evacuations, fire bans and other wildfire-related events.

Product Insurance Microservices


12/2023 - 01/2024

A digital product that utilizes underwriting to assess risks associated with insuring specific products, thereby determining appropriate coverage terms and insurance premiums for policyholders.

Wildfire Resource Management

BC Wildfire Service

04/2022 - Present

Internal wildfire product that manages wildfire operations, fire suppression resources and logistics information.

Wildfire Supplier Manager

BC Wildfire Service

04/2021 - 04/2023

Internal product to oversee external supplier data management and monitor external resource approval progress.

Wildfire Vendor Portal

BC Wildfire Service

04/2021 - 04/2023

Public facing product that allows suppliers to oversee and manage necessary documentation for the approval of external resources.

Capital Culture District Website

Reliance Properties

01/2022 - 02/2022

A website designed to enhance community engagement with the  urban development proposal for Victoria's Capital Culture District.

Fire Weather System and Information Dashboard

BC Wildfire Service

06/2021 - 12/2021

Enables weather forecasters and fire behavior analysts to create weather forecasts and reports using weather station data. 

Payroll and E-Diaries

BC Wildfire Service

04/2021 - 11/2021

Internal products used to manage employee payroll information and reports.

Fitness Program Planner


01/2021 - 04/2021 and 12/2021 - 02/2022

Customisation of physical literacy programming, with step by step coaching guides and calendar features.

work testimonial

“We are grateful for having Jacqueline as part of our development team for the Wildfire News product for the BC Wildfire Service. Her UX design skills and curious mindset not only elevated the aesthetic appeal of the product, but also contributed to its enhanced functionality and user experience.

Jacqueline integrated into our multidisciplinary team, actively listened to stakeholder needs and user feedback and translated these insights into intuitive design solutions. She was proactive in proposing design improvements, was receptive to constructive feedback and refined designs with a quick turnaround. We look forward to working with Jacqueline again in the future.”

Jordan Armstrong

Chief Strategy Officer

Vivid Solutions


design thinking

In order to create thoughtful and meaningful designs, I use design thinking principles throughout my design process. The Nielson Norman group defines design thinking as a "hands-on, user-centric approach to problem solving can lead to innovation, and innovation can lead to differentiation and a competitive advantage. This hands-on, user-centric approach is defined by the design thinking process."

Ways to Connect

Feel free to reach out to me if you'd like to learn more about my experience and design work or if you would like to collaborate on something in the future.

© Jacqueline Williams 2024 • UX Designer